12 Ways To Make Sure Your Site Gets High Quality Rating
Google has made public the complete edition of its Search Quality Rating handbook for the first time ever which we will be talking about in this SEO tutorial. This aide gives a summary of all the criteria required for its in-house raters to viably decide the quality of the pages that surface in the web index results.
The majority of websites are made to individuals by means of authoritative information, clean page design, and a lot of elegantly composed content and these get a high page quality rating. Different websites are made to hurt, cheat or just profit off of clients so these get a low rating.
Page quality ratings are not based on a 'one size fits all' system; it depends on the purpose of the page and website.
Here we bring to you 12 tips to get a high score which we have condensed into a bite-sized, easy-to-understand tips. These guidelines are representative of what search users want, so by getting the 'inside scoop', businesses and individuals can ensure that their web pages get the highest possible quality rating.
Follow these simple tips to make sure that your website is getting the highest possible quality rating from Google.
1. A page can merit a High rating with no reputation, but not if it has a negative reputation.
2. Always include website information like About Us, Contact, Customer Support.
3. Check for grammar and spelling, cite all sources and don't copy the entire page or paragraph from other sources.
4. Small businesses may not have reputation information, which is not considered and indication of low page quality, but large businesses must.
5. Include Supplementary content that contributes to a satisfying user experience such as “you might also like...” features on a shopping page or images on a recipe page.
6. Ensure functional page design that allows users to easily focus on Main Content.
7. Page layout, organization, font, colors, etc., makes Main Content very clear.
8. How “pretty” a page looks does not affect rating, like Craigslist.
9. Large news sites and medical advice sites must be frequently updated.
10. All content must demonstrate expertise and skill for the topic.
11. Advertisements/Monetization must not be inappropriate or so distracting that it's difficult to read Main Content, like popups that can't be closed or text ads disguised as navigation links.
12. YMYL pages must be secure and include information about the website.
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